Is Google Ads Manager Worth It? Google Ads Manager (formerly known as My Client Center – MCC) is an essential tool for agencies, marketing teams, and freelancers managing multiple Google Ads accounts. If you handle several client campaigns or run multiple business accounts, Google Ads Manager can significantly streamline your workflow, improve organization, and enhance reporting capabilities. However, for businesses managing just one Google ...
ABOUT Anthony LoFrisco Jr
Entries by Anthony LoFrisco Jr
The cost of hiring a digital marketing agency can vary greatly, typically ranging between $1,000 to $20,000 per month, depending on several factors such as the services you require, the agency’s experience, the size of your business, and your specific marketing goals. Smaller businesses often spend around $3,000 per month, while larger organizations may invest significantly more to achieve comprehensive campaigns. Factors That Affect ...
How to Hire an SEO Expert: A Complete Guide Hiring the right SEO expert is a critical step in improving your website’s visibility, increasing organic traffic, and achieving your business goals. Whether you’re a small business owner or a large enterprise, the following guide will help you navigate the process of finding and hiring the perfect SEO expert. 1. Define Your Needs Before starting ...
How to Hire a Google Ads Manager: A Comprehensive Guide Hiring a Google Ads manager is a crucial step in maximizing your online advertising efforts. Whether you’re a small business or a large enterprise, having the right expert manage your campaigns can make the difference between mediocre results and outstanding ROI. Here’s an in-depth guide to help you find and hire the perfect Google ...
Growing your client base is essential for the success of any business. To attract more clients, you need a strategic approach that combines networking, marketing, and showcasing your unique value. Here are detailed strategies to help you get more clients for your business: 1. Network Effectively Community Engagement: Attend local events, fairs, or workshops to meet potential clients and build relationships. Professional Groups: Join ...
Digital marketing is a vast and ever-changing landscape. It can be challenging to keep up with the latest trends and techniques, let alone determine which ones will help you generate more leads for your business without blowing the budget. And with the majority of consumers now searching for products and services online before making a purchase, it’s more important than ever for you to ...
The one question we almost always get when onboarding a new client is, “How much should I spend on my digital marketing?” Good question. Most agencies happily answer this question with big numbers, pressing their clients to do a lot of advertising with long-term commitments. Makes sense – it means bigger commissions. The better decision is driven by three things: Your marketing budget or ...
A website is a valuable digital asset that can transform the sales function if utilized effectively. The sales process has shifted from a single engagement with a client to relationship building and provision of value. Optimizing your website for lead generation is a critical process that makes it possible to convert website visitors into prospects and sales. The ideal website should act as a ...
Digital reputation management is not optional, it is essential The internet is a powerful marketing tool and has a huge potential to make or break a brand. On the one hand, it allows businesses to reach wider audiences than any other traditional advertising channel in existence. And on the other hand, it allows prospects to look businesses up online before making a buying decision. ...
Your business is as successful as your lead generation strategy. Essentially, customers are the lifeline of any business. Having an effective customer acquisition and retention strategy can place your business on a path of perpetual success. In other words, lead generation is essential for your business growth. What is Lead Generation? A lead is a prospect who has shown interest in your business, either ...